Located in Tomar (Portugal), SEROLF specializes in selling various materials for the industry, like bearings, seals and hydraulics. The new identity , developed in One to Four, combines the idea of the genetic code with the existing brand, in order to demonstrate that all products that SEROLF markets, as well as its working methodology, is something that’s recorded in the company’s own DNA.

The whole project was conceived during my stay on One to Four.


Creative Direction: Pedro Vieira | Graphic Design: Paulo Graça | Web Design: Rui Pedro Paulo  | ©onetofour, 2015